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Branding project for my wife Allison McFadden. Elements include logo design, website and stationery identity.
Design concepts for the Novadaq Annual Report. Novadaq develops fluorescence imaging technology which provides surgeons with real-time visualization, leading to improved outcomes,reduced costs and without exposing the patient to harmful ionizing radiation or contrast dye toxicity.
Concept ideas for the branding of Discovery Kids on NBC. A Discovery Channel tie-in with NBC to produce a children’s educational program segment. Elements included logo design, branding, print advertisement, television graphics and on-air commercials.
Packaging design for the Seven-Eleven Coffee Urns.
Logo and branding project for Live Oak Market. A neighborhood market in Appleton, Wisconsin created by John and Janell Oakes specializing in catered food and fine wines.
Branding development for Nouveau Eyewear. Nouveau Eyewear specializes in eye frame and case packaging creation for licensed brands. Elements included Inventory Catalogs, Product Brochures, Website Design and Sales Materials.
Development of In-Store Signage and Promotional elements for Arrow Clothing Eyewear (produced by Nouveau Eyewear). The signage was produced to promote Eye Frame sales in optometrist offices.
Personalized iPhone Case designs for various family members and friends.
Concept branding of the Clown Commandos Entertainment Property. The Clown Commando Comic was developed for print and an interactive iPhone/iPad app. Promotional materials included T-Shirts, Stickers, bookmarkers and various other elements.
American Airlines Holiday Greeting Card sent to their brand partners. Ornaments were designed using the plane images to create snowflakes. Three of the ornaments on the front cover were die-cut to pop-out and be hung on the tree.