Concept ideas for the branding of Discovery Kids on NBC. A Discovery Channel tie-in with NBC to produce a children’s educational program segment. Elements included logo design, branding, print advertisement, television graphics and on-air commercials.
EXPLORE. DISCOVER. BUILD.
I am a senior freelance art director/graphic designer in Dallas, TX, with over 20 years’ experience, working with ad agencies and also directly with clients. For me, the creative process is an adventure: EXPLORING the creative wilderness, DISCOVERING the big idea and then BUILDING it into a real game-changer. Thanks for your interest in my work.