The creative process is an adventure filled with the excitement of finding the hidden treasure. That’s why I’ve been doing this for over 20 years; for the joy of discovery.
This the dreaming part; when I pack up the equipment I need to head out into the unknown. With a high-end compass, trusty map and years of experience as an art director, it’s truly amazing what I can find.
Setting out into the creative wilderness can be intimidating. There will be peaks and there will be valleys, but with determination, intuition and guts, I’m always prepared to uncover the big idea—even if it’s initially a diamond in the rough.
Once I find the big idea, it’s time to bring it home, shape it and polish it for its grand debut. Turning a simple idea into a real game-changer is my greatest skill. The creative journey is the destination. Finding the big idea in the middle of the chaos is a genuine joy; a challenge I happily take on every day. Whether it’s branding, packaging or logo design, I love sharing these adventures with my clients every step of the way.
If you’re interested in going on your own creative adventure, give me a ring, shoot me an email, or send me a smoke signal—I can read that, too. Thanks for your time and interest in my work.